{"id":4003,"date":"2018-12-05T15:54:20","date_gmt":"2018-12-05T14:54:20","guid":{"rendered":"https:\/\/www.canalchat.com\/fr\/?p=4003"},"modified":"2025-09-24T11:10:52","modified_gmt":"2025-09-24T09:10:52","slug":"dialoguez-avec-moderation","status":"publish","type":"post","link":"https:\/\/www.canalchat.com\/fr\/dialoguez-avec-moderation\/","title":{"rendered":"Dialoguez avec mod\u00e9ration !"},"content":{"rendered":"

Proposer \u00e0 un public de dialoguer avec une personnalit\u00e9, c\u2019est tout un art. Une discussion en direct, que ce soit entre un PDG et ses salari\u00e9s, entre une star et ses fans, entre une marque et son audience, entre un expert et son public, cela se pr\u00e9pare et s\u2019organise. Nous organisons tous les jours ce type d\u2019\u00e9v\u00e9nement et l\u2019une des cl\u00e9s du succ\u00e8s a un nom : la mod\u00e9ration.<\/h2>\n

.<\/p>\n

\"Mod\u00e9ration\"

Photo Edwin Andrade<\/p><\/div>\n

Le r\u00f4le du mod\u00e9rateur dans un dispositif d\u2019interactivit\u00e9 en direct est essentiel. Il est le chef d\u2019orchestre du dialogue, celui qui va donner le bon ton, imprimer le bon rythme et permettre \u00e0 chacun de jouer parfaitement sa partition. Le mod\u00e9rateur est un journaliste. Dans une interface sp\u00e9cifique, d\u00e9velopp\u00e9e par nos soins, il lit et s\u00e9lectionne les questions qui sont pos\u00e9es en direct \u00e0 l\u2019invit\u00e9. J\u2019entends d\u00e9j\u00e0 crier \u00e0 la censure ! Puisqu\u2019il choisit les questions, alors il \u00e9vitera les questions pi\u00e8ge ou poil \u00e0 gratter, les questions qui peuvent mettre mal \u00e0 l\u2019aise l\u2019invit\u00e9… Bref, il posera les questions qu\u2019il a envie de poser ou que le client a envie de poser. Sauf que c\u2019est tout le contraire ! Pour que le dialogue soit r\u00e9ussi, le mod\u00e9rateur s\u00e9lectionne scrupuleusement les questions pos\u00e9es selon plusieurs crit\u00e8res.<\/p>\n

Le mod\u00e9rateur ne censure personne<\/h3>\n

Par exemple, ce sont les questions les plus repr\u00e9sentatives qui sont choisies afin de satisfaire le plus grand nombre de personnes. Si la question \u00ab Quel est votre salaire ? \u00bb est la question la plus souvent pos\u00e9e, alors elle sera publi\u00e9e sur le chat et pos\u00e9e \u00e0 l\u2019invit\u00e9. Un autre crit\u00e8re est bien entendu celui de la qualit\u00e9 de la question, une question pertinente sera toujours prioritaire et aura toutes ses chances de figurer en tr\u00e8s bonne place dans l\u2019ordre des questions pos\u00e9es. Le mod\u00e9rateur doit \u00e9galement s\u2019assurer de donner la parole \u00e0 tout le monde et veille donc \u00e0 ne pas publier plusieurs questions d\u2019une m\u00eame personne pendant l\u2019heure de dialogue.
\nLe mod\u00e9rateur ne censure personne, il distribue la parole, il fait des choix. Si une question difficile est pos\u00e9e par un collaborateur exigent ou un fan connaisseur, une question qui pourrait donner du fil \u00e0 retordre \u00e0 notre invit\u00e9, le mod\u00e9rateur encourage toujours \u00e0 ce que ces questions soient publi\u00e9es. Il est un alli\u00e9 objectif de ceux qui posent les questions. Quand nos invit\u00e9s sont frileux et anxieux, nous recommandons toujours de passer ces fameuses questions g\u00eanantes, \u00e0 condition qu\u2019elles soient pos\u00e9es dans le respect des r\u00e8gles \u00e9l\u00e9mentaires de politesse. Elles font partie d\u2019un dialogue constructif et qualitatif.<\/p>\n

Et le dialogue vacille, perd son rythme<\/h3>\n

Enfin, le mod\u00e9rateur n\u2019a pas le droit \u00e0 l\u2019erreur. Une question hors sujet, une contribution insultante, une interrogation redondante, et le dialogue vacille, perd son rythme, son int\u00e9r\u00eat et son public.
\nLorsqu\u2019il s\u2019agit de faire rencontrer un invit\u00e9 et son public, le dialogue sans mod\u00e9ration comme on l\u2019aper\u00e7oit trop souvent sur des sites internet peu rigoureux ou sur des r\u00e9seaux sociaux qui ne sont pas fait pour \u00e7a, n\u2019est pas un dialogue, mais une discussion illisible o\u00f9 se m\u00e9langent questions, commentaires et r\u00e9ponses. Un dispositif qui ne respecte ni l\u2019invit\u00e9, ni le public. Oui, le dialogue est \u00e0 consommer avec\u2026 mod\u00e9ration !<\/p>\n","protected":false},"excerpt":{"rendered":"

Proposer \u00e0 un public de dialoguer avec une personnalit\u00e9, c\u2019est tout un art. Une discussion en direct, que ce soit entre un PDG et ses salari\u00e9s, entre une star et ses fans, entre une marque et son audience, entre un expert et son public, cela se pr\u00e9pare et s\u2019organise. Nous […]<\/p>\n","protected":false},"author":3,"featured_media":4008,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"ngg_post_thumbnail":0,"footnotes":""},"categories":[6],"tags":[129,425],"class_list":["post-4003","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-best-practices","tag-interactivite","tag-moderation"],"yoast_head":"\nDialoguez avec mod\u00e9ration ! - Canalchat Grandialogue<\/title>\n<meta name=\"description\" content=\"Proposer \u00e0 un public de dialoguer en direct avec une personnalit\u00e9, c\u2019est tout un art. Et l\u2019une des cl\u00e9s du succ\u00e8s a un nom : la mod\u00e9ration.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.canalchat.com\/fr\/dialoguez-avec-moderation\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Canalchat\" \/>\n<meta property=\"og:description\" content=\"Canalchat Grandialogue, cr\u00e9ateur d'interactivit\u00e9 en direct\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.canalchat.com\/fr\/dialoguez-avec-moderation\/\" \/>\n<meta property=\"og:site_name\" content=\"Canalchat Grandialogue\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/CanalchatGrandialogue\" \/>\n<meta property=\"article:published_time\" content=\"2018-12-05T14:54:20+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-24T09:10:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.canalchat.com\/fr\/wp-content\/uploads\/2018\/12\/Moderation.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1025\" \/>\n\t<meta property=\"og:image:height\" content=\"560\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Laurent Janeyriat\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Canalchat\" \/>\n<meta name=\"twitter:site\" content=\"@Canalchat\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Laurent Janeyriat\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":[\"Article\",\"BlogPosting\"],\"@id\":\"https:\\\/\\\/www.canalchat.com\\\/fr\\\/dialoguez-avec-moderation\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.canalchat.com\\\/fr\\\/dialoguez-avec-moderation\\\/\"},\"author\":{\"name\":\"Laurent Janeyriat\",\"@id\":\"https:\\\/\\\/www.canalchat.com\\\/fr\\\/#\\\/schema\\\/person\\\/53f0a72833f3011abba4003875fd25fe\"},\"headline\":\"Dialoguez avec mod\u00e9ration !\",\"datePublished\":\"2018-12-05T14:54:20+00:00\",\"dateModified\":\"2025-09-24T09:10:52+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.canalchat.com\\\/fr\\\/dialoguez-avec-moderation\\\/\"},\"wordCount\":600,\"publisher\":{\"@id\":\"https:\\\/\\\/www.canalchat.com\\\/fr\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.canalchat.com\\\/fr\\\/dialoguez-avec-moderation\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.canalchat.com\\\/fr\\\/wp-content\\\/uploads\\\/2018\\\/12\\\/Moderation.jpg\",\"keywords\":[\"Interactivit\u00e9\",\"Mod\u00e9ration\"],\"articleSection\":[\"Best Practices\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.canalchat.com\\\/fr\\\/dialoguez-avec-moderation\\\/\",\"url\":\"https:\\\/\\\/www.canalchat.com\\\/fr\\\/dialoguez-avec-moderation\\\/\",\"name\":\"Dialoguez avec mod\u00e9ration ! - Canalchat Grandialogue\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.canalchat.com\\\/fr\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.canalchat.com\\\/fr\\\/dialoguez-avec-moderation\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.canalchat.com\\\/fr\\\/dialoguez-avec-moderation\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.canalchat.com\\\/fr\\\/wp-content\\\/uploads\\\/2018\\\/12\\\/Moderation.jpg\",\"datePublished\":\"2018-12-05T14:54:20+00:00\",\"dateModified\":\"2025-09-24T09:10:52+00:00\",\"description\":\"Proposer \u00e0 un public de dialoguer en direct avec une personnalit\u00e9, c\u2019est tout un art. 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